AdRules’ Creative Insights gives users a high-level view of creative winners and provides a simple way to quickly launch creative winners to existing campaigns.
Through Creative Insights, you can also access all of your competitor’s Facebook ad libraries from a single place.
Table of contents:
- My Top Creatives
- My Creative Tests
My Top Creatives
This tab allows you to review your top-performing media by week, month and all time. You can also see top-performing media based on different KPIs. You may also set a minimum spend to ensure you’re not pulling media without sufficient spend.
You can tag your media as winning, predicted winner, failed with the colored stars. Click the star to set your tag. These stars will carry over to other features such as Advanced Reporting and Creative Studio.
Launch Top Performers
You easily launch top performers from this tab by clicking on the build icon. From here, you can launch this creative into existing ad sets or copies of existing ad sets.
Click Build Ads to build new ads using the chosen media. Pick either existing ad sets or create new ones.
Build Using Existing Ad Sets
1. Select your ad sets. We’ve selected your best performing ad sets and included exclusions for auto features such as DCO, DLO and Split tests. You may remove or add filters for metrics or targeting.
Click the Next button on the top right to move to the next step.
2. Complete your ad by filling in all the creative elements such as text and headline. We’ve selected your top-spending creative elements but you may change and use another KPI to make the selection.
Creative sets
A new feature is "Creative Sets", which allows you to launch another ad set with the same settings, without going through all the setup steps again.
Click "Add another set" to open a new tab where you can configure a variation of the first ad. All the variations you assemble will be available for you to review in the next step.
3. Review your launch and publish.
You may also launch in copies of selected Ad Sets in the same campaign, and tag Ad Sets.
4. AdRules will auto-generate a build name with the term "Auto Ads," your video ID and date, and you can track in the publish tracker.
My Creative Tests
The My Creative Tests tab helps you visualize all of your creative tests in one dashboard. The tab displays your Facebook Split Tests, your Ad Builds, and it also groups and shows ads launched on the same day.
Facebook Split Tests
View when your split test starts and ends. Click on the campaigns and ad sets links and you'll be able to see the campaigns and ad sets in which this creative exists in Advanced Reporting. If you requested the media through our Creative Studio, a brief ID will display as well.
Click See Results to graph results. You can change metrics, select an object to chart, and change segmentation.
Ad Builds
You can also see tests that you've launched through the AdRules ad builder in the Ad Builds tab.
Learn more about AdRules ad build concept here.
- Click on campaigns and ad set links to see these in Advanced Reporting.
- See when the ad build was launched. If you requested the media through our Creative Studio, a brief ID will display as well.
- Click See Results to graph results. You can change metrics, select an object to chart, and change segmentation.
Date Launched
Use this if you're using Facebook Ad Manager.
- Ads that were launched on the same date will be grouped.
- Click on the campaigns, ad sets, and ad links to view these in Advanced Reporting. If you requested the media through our Creative Studio, a brief ID will display as well.
- Click See Results to graph results. You can change metrics, select an object to chart, and change segmentation.
